Students will examine, interpret, and study the highest standards of broadcast media including radio, television, sales, and promotion. Structured, experiential work will occur during the first part of the day and on-location tours/field trips will occur in the afternoon. Classroom learning will be utilized at our award-winning, student-operated radio station, WPPJ (AM-670), in our 4,000 square-foot Center for Media Innovation and in our Michael P. Pitterich Sales & Innovation Center.
The PAB represents around 368 radio and 38 TV stations in Pennsylvania – all broadcast media is free, over the air and licensed by the Federal Communications Commission. Owners and operators include ABC, Audacy, CBS, Fox, Forever Media, iHeart Media, NBC and PBS, as well as individually owned stations. In each broadcast station, the people in front of the camera and microphones, as well as those behind the scenes, work with a commitment to serve their community.