NEW PAB Member Benefit!

2018 PAB Webinar Series

2018 "THIRD THURSDAY" WEBINAR SERIES

Mark your calendars to spend “Third Thursdays with the PAB” for the remainder of 2018. Webinars are FREE to PAB members. Questions? Contact Gail Ponti gponti@pab.org or 717-482-4820.

April 19, 2018 | 1:00 – 2:00 p.m.
“Advertising Issues for Social and Digital Media” with David Oxenford

As broadcasters seek to find ways to monetize their digital offering and social media followers, legal issues arise.  A broadcaster trying to sell advertising and conduct sponsored promotions on its digital and social platforms needs to worry about legal issues that arise not just from the FCC, but also issues from the FTC and other government agencies, as well as from state authorities.  Join David Oxenford and Aaron Burstein of the Washington Law Firm of Wilkinson Barker Knauer LLP for a discussion of how to stay out of legal troubles in connection with your online advertising and promotions.

 

May 17, 2018 | 1:00 – 2:00 p.m. 
“Being able to change your plan” with Paige Nienaber
Some of the greatest moments in Radio have happened when stations have called an audible and just torn up the game plan on the spot. These are the things that have actual meaning for the audience and that actually matter. It’s the “stuff” that Radio can do that Sirius can’t.
June 21, 2018 | 1:00 – 2:00 p.m.
David Oxenford-Topic TBD
July 19, 2018 | 1:00 – 2:00 p.m.

“Health Coverage for News Directors” with DHHS

Whether it’s an annual health observance, a call from a viewer or listener, or a press release, the state is here to help you get the answers you need. The Michigan Department of Health and Human Services public information officers are available to you to answer your questions as well as provide story ideas. At some point in their lives, people will need assistance or have health questions – MDHHS will walk you through the various programs we offer and where we can help provide experts for your stories.

August 2018 No webinar this month.

September 20, 2018 | 1:00 – 2:00 p.m.
David Oxenford-Topic TBD
October 18, 2018 | 1:00 – 2:00 p.m.
“Leadership Lessons for Broadcast Managers” with Chris Lytle
November 15, 2018 | 1:00 – 2:00 p.m.
David Oxenford-TBD

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